SportsBusinessDaily.com reports that the National Hockey League (NHL) netted a $20 million profit from the 2014 Bridgestone NHL Winter Classic game between the Detroit Red Wings and the Toronto Maple Leafs. Part of the money goes to the league's pool of hockey-related revenue that is later used to set the salary cap.
The National Hockey League (NHL) has teamed up with HBO, NBC, and Canada's CBC to produce a duo of series, "24/7 Red Wings/Maple Leafs: Road to the NHL Winter Classic" & "NHL Revealed: A Season Like No Other", to help market their sport, with the series focusing on "Winter Classic", the 2014 Stadium Series outdoor games, the NHL Heritage Classic in Vancouver, and culminating with the Sochi 2014 Winter Olympics.
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