Updated 02:10 PM EDT, Thu, Mar 28, 2024

'Empire' Trailer, Ratings & Cast: 50 Cent Believes 'Gay Stuff' Caused Show's Decline in Viewership

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Fox's "Empire" has recently recorded a significant dip in its viewership because of what 50 Cent's Instagram post deemed as "too much gay stuff."

According to The Wrap, the "Power" executive producer took advantage of the recent decline in the show's viewership ratings to the addition of "gay" storylines in this season's second episode.

The American rapper-singer shared a post from Instagram user @industryonblast_ showing a photo of the "Empire" cast, captioned: "There are 3 million less viewers who tuned into last night's Empire episode!!!! did you watch it?" the post said. "We could not take the extra gay stuff or celebrity stuff last night!!!!"

While it was later removed from the social media platform, Cinema Blend was quick enough to get a snapshot of the post in question.

The 40-year-old rapper turned entrepreneur had also "chimed in his own commentary," saying: "Empire's ratings took a huge hit. Okay, I'll stop now. Cookie calls me baby. I'll tell everybody to watch the show for you."

According to the outlet, "Empire" had become "a success story" and "a rating juggernaut" for Fox with its viewership continuing to skyrocket since its debut.

However, the show experienced a significant drop in viewership after it returned for a second season.

"Many believe the surge in ratings each week was not sustainable over the long haul, but 50 Cent believes there's another reason the numbers have dropped a bit: There's too much gay stuff," the report read.

Cinema Blend further pondered that 50 Cent was probably referring to Jamal's entry in the TV series where he appeared as a guest in a British talk show where he spilled the beans about a boyfriend.

This, says Cinema Blend, is something that worked for the audience for most of the show though probably not for 50 Cent who had been very vocal about his anti-gay opinions.

"Although he's stated he supports gay marriage and has openly supported Frank Ocean, it's also been clear that he's not super comfortable with other people's sexual preferences," the outlet explained.

On the other hand, the outlet also cited a notable fact that the series had been experiencing decline in rating because more people are opting to watch the show DVR instead of real-time on-demand which allows them to view their preferred episode at their own leisure.

With that said, Cinema Blend still believes that "Empire's" ratings is doing just fine noting that the show's second season had even led over 22.5 million people to watch the new season's premiere episode.

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